Communication Studies and Corporate and Organizational Communication Studies have many similarities as well as some differences in regards to certain courses and career opportunities.
Dr. Helen Sterk, professor and head of the Department of Communication, explained the Corporate and Organizational Communication major emphasizes business, almost to the level of a minor. Because of that, no minor is required for the Corporate and Organizational Communication major, as it requires 20 more credit hours to complete the major compared to that of Communication Studies.
According to Dr. Sterk, the Communication Studies major provides a more general coverage and overview of communication than Corporate and Organizational Communication does. Many students who major in Communication Studies often choose to double major, as it is a great preparation for law or graduate school. Popular double majors include Agriculture, Chemistry, Political Science, Religious Studies, and Dance.
Majoring in Communication Studies provides opportunities to pursue careers in many different fields. Communication Studies majors have the opportunity of pursuing careers as a newsletter editor, negotiator, news writer, and medical grants writer. These are just a few of the many career paths that can be taken by Communication Studies majors.
Corporate and Organizational Communication majors have many of the same career opportunities as Communication Studies major, with more options in business. Corporate and Organizational Communication Studies major can pursue careers in business management, sales, advertising, publicity management, and news human relations.
Dr. Sterk explained that WKU’s four year graduation rate is at 35.6% for all majors. The Department of Communication, however, graduates 63% of its Communication Studies and 89% of its Corporate and Organizational Communication majors in four years. This reflects the success of our students as well as high quality advising and professors in the Department of Communication.
Choosing to major in either of the two programs provides many great opportunities either in pursing graduate school or offering for career opportunities ranging from sales and marketing to human resource management.